The Blackberry Torch, last year’s Autumn release from Canadian    mobile phone manufacturers Research in Motion, represented an    important moment in the company’s history. Reports have shown this    year that more young people than ever are using the Blackberry range    and this is due to a change in perspective from the phones creator.    From developing fantastic phones for the business world, on which    the messaging and e mail services took a front seat, to creating a    more rounded package that would not only attract the attention of    all their existing business customers but also a new generation of    customer who, just a few years ago would never think to purchase a    Blackberry. The Torch was a big part of this change as it put these    intended changes into action. What is it exactly about the Torch    that sets it apart from the Blackberrys of the past?

Well first of all,    the blackberry torch was the first phone to feature Blackberry    6, the latest version of Blackberry’s own operating system. This new    OS was packed full of new features which improved the usability of    the phone no end and ironed out some of the issues that previous    versions of the Blackberry platform had. The new home screen on the    Torch is better than anything Blackberry has offered in the past,    allowing you to alter how the interface is set up so that your home    screen suits you. The new webkit browser is also great, allowing for    much more casual browsing.

The multimedia aspects of the phone are also great, and with 8gb of    memory on the phone you get plenty of opportunity to utilise    Blackberry’s new found love of all things multimedia. RIM have even    included a good camera on the phone, something that is inadequate on    a lot of their previous models. It boasts 5 megapixels and has loads    of settings, including over a dozen different focus settings for all    scenarios. The success of the Torch has been no accident and it    seems that RIM’s willingness to alter people’s perceptions of them    is paying dividends.

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