Facebook has been in on the race for making a smartphone through its ‘Buffy’ project. It has reportedly also hired a number of former Apple employees to get in the best brains behind the task. Unlike Apple, however, Facebook has been open with what kind of smartphone it wants to develop. Rumours have been circulating since last November about Facebook’s very own smartphone and now Facebook has taken the project to the next level. May be the months for its supposed deadlines set by the social network is drawing near.
To think for a second that why would Facebook, a social networking site, want to dabble into smartphone industry, which already has a tough competition, especially between the champions like Apple and Samsung, one comes to the conclusion that there is something called ambitiousness in Facebook’s leaders. They want to perhaps have a secure alternate, though they are on the top of their game.
May be Facebook’s lowering stock prices are an indication that the social network is right to jump into things which are clearly for now out of its area of expertise. Going by what Mark Zuckerberg, the CEO of Facebook, has himself said, it wants to enter into mobile-making because otherwise, he sees Facebook’s own feature as merely an app on other mobile devices.
Even with the former Apple employees hired, Facebook is yet to achieve anything different in technology of smartphone. Because creating Apple’s replica won’t make any sense. Hence, innovation should turn the wheels of this ‘Buffy’ project. According to the expert, it is difficult to just jump into making smartphones just based on your ambition, one has to have years of experience behind this kind of technology. But any creative and experienced hardware designer is currently very much welcomed at Facebook.
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